Sunday, December 24, 2017

one more nail

unlike the behemoths from christmases past ( i.e. "retail season)...
that were a strain on the paper carrier...
today's pre holiday paper weighs in literally pounds lighter...admittedly this is a christmas eve paper and the others were from october and november..however this dearth of heft is and index of what the papers have been like all autumn...light..on content ( sorry ) and advertising...even the high end advertisers seem to have wandered off howling into the wilderness...
the only special "pull out" in today's paper is the history channel's 2018 broadcast schedule...
even the sunday magazine, usually the haunt of high end real-estate and heirloom jewelry ads had been reduced to running ads for "avocado mattresses" and something called chateau gaby...the engineered desires that capitalism brings have not vanished...however this is a sure sign the vector for the orgasmic moment of purchase has changed and amazon doesn't need to advertise...just wait for us all to come to it...and it does eliminate some shadow work...i am not commuting to stores and hauling purchased around...they just land on my deck...true it's not greener but it is easier...another trap...and this may explain the overly familiar letters i have been getting from the contributors tot he times, tucked away in the sunday paper, thanking me for bring a subscriber and supporting the good work they do ( while the editor sends me an email telling me how much more my subscription will cost in 2018 )...it's a fucked up world and no mistake...from a to z.

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