being aged and working part time at "a retail giant" ( which is not sounding quite so "giant" per the last earnings report...however that is just an economists "tool" and so may be disregarded as an "external"...irrelevant to what this is about ) just to keep moving provides a few things besides pin money...observation for instance...coming from indistrial manufacturing i was suffering from a severe case of culture shock in the beginning...this has abated and been replaced, for the most part, by stunned disbelief at how tremendously inefficient and wasteful retail is...no fucking wonder they are in trouble...additionally it has been an education in the ways of manipulation they use to render the discretionary into the necessary...they will jump on any bandwagon if it could possibly mean even a few hundredths of a precentage point in market share gain...so they celebrate a lot of "months" and this month is LGBQT+ month if i am not mistaken ( and let me disclaim here that this is in no way an indictment or criticism of anyone's orientation...we are what we are...we may not understand...we need to live and let live...and that extends well beyond orientation ) and retailers are avidly persuing that market share...however...
when we compare the signage from last june...
with what i found today ( and the month is not over quite yet...this could change...i am wagering it will not ) we can clearly see the message, while still clear, is considerably muted...
one could be forgiven for surmising that the bud light blowback has tempered the vision of the admen and made executives nervoulsy leery of too explicit a disply of market niche pursuit...we will look around..we are not sanguine about finding anything quite as eyecatching as last year's graphics
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