why such a generous offer?

“for over 125 years the wall street journal has been a leading source of global news. and, since 2008, wine lovers across the u.s. have relied on the wsjwine discovery club to drink in-the-know and explore the world of wine with confidence.” ( who writes this stuff? )______________________________________________ the puking buddha and i were perusing the new york times yesterday when an envelope boldly inscribed “a special offer only for the readers of the new york times" dropped out of the artifact…admittedly we have run across the “wsjwine discovery club” before…they drop these “special offers” in the times about once a quarter or so…as we looked over the advertisement a few things struck us…why 2008? could it be that bear stearns’ collapse and a tanking economy persuaded the editors that purveying “news” was not going to be lucrative enough an activity and the time had come to diversify the journal’s economic activities to keep the ship afloat? certainly “the news” is not what it used to be…it was always biased no matter what the source, but its function as an economic activity was beginning to falter…so much competition for the hearts and minds…so many products being flogged out there with fox and msnbc barking down viewers like carnies to sell them “the facts” and set them on a “right-thinking” path perhaps print was foundering and new areas need to be explored…and the journal’s media moguls were not the only ones thinking along the lines of mind numbing substances for readers…the new york times. rolling stone, and the nation all have “wine clubs” ( not to mention the fucking nra…they have one too although one would have thought a “beer club” more appropriate )…the media have reached a bad patch these days…no one knows what’s what and they all have an agenda ( and a product ) to sell…from left to right they are hawking social wisdom and the proper mind set for the “new reality” of our “new, happy life”…and minds softened by the waste product of yeast devouring sugar are more malleable and ripe for indoctrination...and the wall street journal is willing to take a $180 hit just to get you started down that road…my “wine voucher” is going into the archives...i gave up yeast shit long ago…you may indulge as you see fit in that substance...i am not the final arbiter of behavior...i would suggest that you leave political and social thought for more a cogent moment however…there are enough fruit loops exercising bad judgment out there already.